Dates: 21 Sep 2023
Time: 7pm - 8pm
Place: Auditorium, Level 5/6
Ticket: FREE - Register Below
Access: There is step-free access via a lift
Part of the official Southwark Design District 23’ programme for London Design Festival 2023. Southwark Design District celebrates local designers, makers & creators who live, work & play in the area through a diverse range of happenings.
How can a new typeface be designed to capture the flavour of a city? Join us for an inspirational talk that celebrates the incredibly rich connection between type and place.
From road signs to shop windows, letters in the public space play a vital role in the perception of the identity of our cities. A new typeface can be inspired by the heritage of a place and its community, and in turn comes to represent their visual character to the eyes of the world. From vernacular to institutional, from physical to digital… through different languages and writing systems.
With creative director Riccardo De Franceschi, we will look at selected project case studies that explore the relationship between type, place and culture, through Dalton Maag’s work both with place brands and retail.
Dalton Maag was founded in 1991, and designs high quality fonts and logos for its clients. With bases in London and Brazil, the company now employs 45 people from 25 countries, (speaking 14 languages) and handles a wide variety of projects with a range of budgets and timescales. With clients based and operating both locally and internationally, a speciality of Dalton Maag is an expertise in non-Latin scripts, including Devanagari, Arabic and Cyrillic.